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02 / 21 / 20

Solve Creates Blankets For Kids In Need

As part of its ongoing philanthropic efforts, Solve teamed up with local organization Kids In Need to make blankets for school classrooms. Established in 1999, Kids In Need’s mission is to ensure every child is prepared to learn and succeed in the classroom by donating to disadvantaged schools and students throughout Minnesota. The fleece blankets created by Solve will be delivered next week. “Nothing’s more important for our students than receiving a strong educational foundation,” says Emily Allison, Solve Senior Production Designer, who coordinated the blanket effort at the agency. “We’re happy to give back in an impactful way – especially during the cold Minnesota winter.”


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02 / 20 / 20

Solve Client Founders Named One Of World’s Top Ten Brewers

Renowned craft beer authority RateBeer released its “Best Brewers In The World” list for 2019 this week, featuring Grand Rapids, Michigan-based Founders Brewing at #7. The top 100 list comprises a small portion of the top 1% of brewers worldwide – another indicator of how the craft beer scene continues to grow year-over-year. With fan favorites like KBS and CBS, Founders consistently has some of the top beers on RateBeer.


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02 / 14 / 20

Solve Hires Yoshina Okamoto As Connection Analyst

Adding to its rapidly growing Connection Strategy department, Solve has hired Yoshina Okamoto as a Connection Analyst. Recently relocated from Anchorage, Alaska, Okamoto’s career has spanned multiple areas in the industry, from PR outreach to digital and social media. While she’ll be a versatile team member across many functions, her core focus at Solve will be to further develop the strategic approach across all existing and emerging media platforms. “We’re really excited to add Yoshina’s energy to our Connection Strategy team,” says Corey Johnson, Solve President. “She’s skilled in so many areas, bringing a breadth of perspective to our increasing media workload.”


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02 / 07 / 20

Solve’s John Colasanti Repeats As Effie Academy Mentor

John Colasanti, CEO and Founder of Minneapolis-based Solve, has been tapped to return as a mentor for the Effie Academy, now in its second year. Created by Effie Worldwide, a preeminent authority on marketing effectiveness, the Effie Academy focuses on educating high-potential marketing professionals in brand strategy. It’s a rigorous, fast-paced global certification program that takes place in New York, Beijing and San Francisco throughout 2020. Nominated by their leadership, mentees come from a diverse group of the world’s top marketing companies. This year’s mentor group comprises a dynamic team of industry leaders. In addition to Solve, mentors come from New Balance, NBCU, Havas and TBWA\Chiat\Day, among others.


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01 / 22 / 20

Solve Hires Lisa K. Johnson As Director Of Production

Deutsch, TBWA\Chiat\Day Vet Will Lead Integrated Content Production

Solve has tapped Lisa K. Johnson to head its Production discipline. As Director Of Production, Johnson will oversee all aspects of integrated production including upstream inspiration, execution shaping and refinement, content capture and further building-out of the agency’s in-house studio.

Executive roles at Deutsch and TBWA\Chiat\Day in Los Angeles, as well as significant freelance experience at agencies including Wieden+Kennedy, have allowed Johnson to lead integrated production efforts on some of the industry’s biggest, most premier stages. Johnson’s also worked at Union Editorial and Target, which has further broadened her perspective.

“Lisa’s a consummate pro with an amazing reel and an even better reputation as a leader,” said John Colasanti, Solve CEO. “Her desire to continue discovering and learning make Lisa a strong, inventive problem solver…critical in today’s swirling content world,” Colasanti added. 

“I’m excited about the energy and focus of Solve’s leadership team,” said Johnson. “Although the agency’s accomplished a lot in a short period of time, the appetite to get better is abundantly clear. Ultimately, that’s what attracted me to the opportunity,” Johnson added.


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