UK-based “Insider Trends” Honors Agency’s Innovative Internship Pop-Up Concept

Insider Trends, a highly regarded team of trend spotters based in London, has named Solve’s 5-Minute Internship to their Top 50 list of most innovative pop-ups. Scanning the globe for the latest, most innovative retail experiences, Insider Trends identified Solve’s Internship pop-up among an impressive list that included the Arnsdorf Concept Store for Melbourne-based hosiery brand Arnsdorf, the color-inspired Pantone Café in Monaco and Knit For You by adidas, an experience in co-creating bespoke garments in Berlin.

“The ‘Pop-Up’ has become a 21st century model for retailing, offering agile formats for brands to communicate specialist collections and collaborations,” said Insider Trends’ Cate Trotter. Solve’s pop-up was a small-scale replica of its office which the agency transported to college campuses. The visually surprising installation resulted in triple the number of applications the agency received to its intern program.

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Solve Attends Jam-Packed, Rainy-Day Celebration

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Innovative New Product Keeps Bathroom Smelling Fresh

In yet another demonstration of industry leadership, American Standard is introducing an innovative new toilet that has built-in odor removing technology. With a nearly silent fan and charcoal filter built directly into the product, American Standard’s new ActiFresh toilet eliminates bathroom odors. Work from Solve takes a humorous approach to how humankind has addressed this issue throughout history, and can be seen as part of the agency’s geo-targeted digital and social media plan. Earlier this year, Solve introduced another American Standard innovation – ActiClean, the industry’s first affordable self-cleaning toilet.

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“The Value Of Now” Bi-Annual Conference Unveils 2018 Business Strategy

Solve’s True Value team was on hand as True Value executives shared the upcoming year’s strategic plan at the 2017 Fall Reunion. Themed “The Value of Now,” the event took place at McCormick Place in Chicago. Highlights included success stories from the year in review, the unveiling of a new paint color center, and the announcement of a new approach to marketing, which featured content created by Solve. True Value continues its commitment to be the industry’s number one locally-owned hardware co-op.

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Président Butter In 2018 Edition Of Guinness Book Of World Records

The 2018 edition of the record-beater bible coming out this Thursday honors four New Yorkers. As noted in the New York Post, Manhattan-based Lactalis American Group – parent of Président Butter – is included for the world’s largest butter sculpture. The carving of the Paris skyline weighed in at 2,370 pounds. Other New Yorkers to whom Guinness will pay tribute include the world’s widest wig, the most lit candles on a cake and the most expensive sandwich.

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Solve recently had a team on location in Chicago shooting a new brand and product campaign for client American Standard. Solve partnered with The Norman Brothers, Kipp and KC. The new campaign will break nationally in early November on national broadcast and lifestyle web channels.

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Film Looks At Storied History Of Winning Through Commemorative Victory Posters

A new film from Solve honors Porsche’s legacy of competing in the world’s most iconic races with racecars that make the brand famous. As motorsport fans know, a race has an end but the memories never fade, kept alive through the tradition of commemorative posters. Using celebratory victory posters as moving art, Solve tells the story of Porsche’s rich racing history. “The Art of Racing” film is being unveiled at the Porsche Experience Centers in Atlanta and Los Angeles. It will also serve as content across Porsche’s national motorsport digital media plan and in various enthusiast channels.

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Canadian Takes Biggest Win Yet In America’s Toughest Stage Race

Resplendent in yellow and surrounded by the orange jerseys of Rally Cycling, Rob Britton crossed the finish line of Stage 7 Sunday afternoon in front of the State Capitol Building, to be crowned the winner of the 2017 Larry H. Miller Tour of Utah. The victory marks his first UCI 2.HC stage race title and is a career-defining moment for the Canadian from Regina, Saskatchewan.

Britton is known for his relentless work ethic, dedication and loyalty to teammates – characteristics at the core of Rally Cycling and on display in Utah as every member of the team sacrificed personal ambitions to defend the yellow jersey. “This win means the world to me,” said Britton. “To pull off a win at the Tour of Utah is huge. The team showed they are one of, if not the strongest, squads in North America. I just can’t thank them enough.”

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Entrepreneur Provides Insights To Championing Category-Disrupting Ideas

Solve welcomed venture capitalist Matt Otterstatter to its fourth Internity session of the summer. A partner at Vilicus Ventures, Otterstatter drew on his experience reviewing and analyzing thousands of business pitches in search of investment-worthy, category-disrupting ideas. Shared via Facebook Live, Matt led a discussion covering how and where big ideas come from, keys to developing strong pitches, and the characteristics of a start-up culture. As with the three previous mind-broadening Internity sessions, Matt’s venture capitalist perspective inspired participants to think differently about creativity and problem solving.

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Yogi Ben Vincent Helps Solve Conquer Pressures Of Deadlines

Solve’s latest Internity session took on the prevalent topic of stress that comes from meeting life’s demands. Renowned yoga instructor Ben Vincent brought his practice to Solve and helped employees understand our bodies and minds are not properly trained to deal with the stresses of today’s technology driven, need-it-now world. Through an insightful, explorative talk, Ben gave the agency tools, tips and techniques for managing the omnipresent stress in our lives. During his session Ben led a guided meditation that let employees understand how the power of inward exploration can truly unlock potential and creativity.

Internity Session 4 takes place Thursday, July 27th, and will feature venture capitalist Matt Otterstatter.

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