News

Name Inspired By Rugged Mountain Peak In Canary Islands

Bentley has revealed the name of its highly anticipated luxury SUV. The Bentayga will be “revealed to the world later this year and go on sale in 2016,” the company announced at the North American International Auto Show at Cobo Center in Detroit today.

The new ultra-luxury SUV is in its final test phase, and will combine “pinnacle luxury and performance,” said Bentley chairman and CEO Wolfgang Dürheimer. The unusual name comes from the Roque Bentayga, a dramatically rugged mountain landscape on Gran Canaria in the Atlantic.

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Solve CEO John Colasanti Named To ‘2015 Eye On Ten’ List

Ten Minnesota business leaders have been selected by the Minneapolis Star Tribune as key movers and shakers set to make a difference in 2015. Representing a range of companies big and small, established and emerging, the ten leaders share a commitment to renouncing complacency and embracing the next challenge as another opportunity. Recognized alongside the CEOs of Target and 3M, Solve CEO John Colasanti is heralded for his agency’s workplace culture and continued rapid growth.

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As winter temperatures take hold across the U.S., Solve has launched its latest creative work for hardware retailer True Value. The multi-channel campaign is anchored by new television and digital video that features the unique and memorable DIY moments of the winter season. The campaign aligns with True Value’s new strategic plan, which debuted at the brand’s biannual retailer gathering last October.

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Friday, December 19 marks the final date at the New York Times for longtime ad columnist, Stuart Elliott. Covering the advertising industry for the Times since 1991, Elliott has long been regarded as journalism’s most credible voice regarding advertising. Solve pays tribute to Elliott in a short video wishing him future success.

@SolveAgency Thanks so very very much for the awesome video! That has always been my goal, navigation for my readers, appreciate it!

— Stuart Elliott (@stuartenyt) December 19, 2014

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New Protein Shakes Introduced By Solve Vying For “Best New Dairy Product Of 2014”

Organic Fuel and Organic Balance, new organic milk protein shakes from Organic Valley, are being honored by Dairy Foods magazine as among the year’s best new products. Editors of Dairy Foods have nominated the 25 best new food and beverage products of 2014 and are asking readers to crown a champion. “Congratulations to the team at Organic Valley. We helped OV launch these products and are proud they’re being recognized among this year’s best,” said Account Director Andrew Pautz.

Other nominees include Philadelphia Cream Cheese Bacon Flavor and Fairlife High-Protein Milk from Coca-Cola. Readers are asked to visit Best New Dairy Products of 2014 Poll and vote for their favorite.

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