siggi’s Icelandic Yogurt Taps Solve To Develop Brand Campaign

Popular dairy brand siggi’s – makers of skyr, the traditional Icelandic yogurt – recently hired Solve to create a fresh branding effort. Launched in 2008 by Icelander Siggi Hilmarsson, siggi’s is looking to drive additional awareness in the competitive yogurt category. With a vast portfolio spanning yogurt, drinkable yogurt, plant-based and kids’ products, the brand is best known for its use of simple ingredients and low sugar.

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