Solve Unveils Comprehensive Identity For The V Foundation

“Victory Over Cancer” Idea Brought To Life In Contemporary New Look

After launching a website last month, Solve client The V Foundation is now rolling out the remainder of its identity. The new brand look and voice extends from the website to apparel to a full complement of marketing materials. The identity infuses fresh energy into the brand’s “Victory Over Cancer” creative platform drawing inspiration from the passion and intensity of late coaching legend Jim Valvano, who along with ESPN, founded the V Foundation in 1993. The full range of work can be viewed in Solve’s Portfolio.

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