Founders Brewing

To celebrate Founders 20th anniversary, we partnered with seven highly talented, beer-loving artists from around the world. In the end, we brought the brewery’s twenty-year story to life through a celebration of the moments they’ll never regret.

Identity
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Poster Series
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Founders All Day IPA is the top-selling session ale in the country. Its bold flavor keeps your taste buds satisfied, while its lower alcohol content keeps your senses sharp. This unique combination makes it the perfect “sessionable” companion for any adventure. Through a partnership with @campillustrated the Session Boldly campaign celebrates the experiences that follow this IPA and its drinkers.

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Social Collaboration With @CampIllustrated
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Promotional Merchandise
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"Strong Lassies"
"PSA"
On Premise